With deals dropping left, right and centre as the official Black Friday sale aproaches, one we’ve spotted at Boots sees shoppers bagging one of the season’s most buzzed-about and rapidly selling beauty gadgets. Now available at better-than-half-price, the Boots LED Face Mask has consistently sold out since its September debut, but it’s now back in stock just in time for Black Friday.
It became a viral gadget after being spotted on ITV’s hit morning show This Morning, with beauty guru Nadine Baggott praising it as ‘the best value on the market’. Typically priced at £100, the mask is currently discounted to £50. But that’s not all as there’s a jammy way to save even more cash.
Advantage Card holders will receive an additional 10% off as it is a Boots own-brand item, bringing the price down to £45, which is 55% off its RRP.
Those who want to take advntage of this deal (pardon the pun) can register for an Advantage Card for free. How it works is the card allows shoppers to earn three points (equivalent to 3p) per £1 spent at the retailer, redeemable against future purchases.
At the height of its sales following its This Morning feature, one of these masks was purchased nearly every two minutes, solidifying its status as one of Boots’ fastest-selling skincare gadgets. The Boots LED Face Mask became a viral sensation after beauty mogul Nadine Baggott showcased it during a Spice Girls-inspired segment with Rylan Clark and Sian Welby.
Discussing the mask, she said: “How many times have we seen Victoria [Beckham] in an LED mask on her Instagram? This is the cheapest one I’ve ever seen. It’s £50 – that is the best value LED mask on the market. It has lots of different light settings. As far as I’m concerned, that’s great value for money”, reports OK!.
Nadine’s endorsement prompted shoppers to rush out and buy it. One satisfied customer wrote: “Purchased after seeing on This Morning, smooth sale from start to finish, very happy with item.”
Another buyer added: “I saw this on This Morning and ordered two straight away – one for me and a Christmas gift for a family member. Already been dispatched, great service.”
A third added: “I bought this product 2 weeks ago, although it’s too early for full results, I feel I’ve seen improved smoothness to my skin and my acne is better.” Although they did note: “Only negative is it is heavy it does leave marks where is been against my skin, I find I hold the bottom of the mask to support it slightly, but it’s not a big issue.”
According to beauty magazine Grazia UK, Victoria Beckham uses the Celluma PRO mask, which carries a substantial price tag of £2,515. The Boots mask, offering four different light settings, could serve as an excellent budget-friendly, entry-level alternative.
Meanwhile, other well-known LED masks include the Shark CryoGlow LED Anti-Ageing and Blemish Repair Mask, costing £299.99. It employs blue light therapy to address blemishes and diminish puffiness, with particular emphasis on undereye treatment, perfect for those fighting persistent dark circles or requiring a rapid boost after excessive late nights.
Additionally, its cryotherapy feature cools and calms, leaving skin feeling revitalised. Another option is the CurrentBody LED Light Therapy Face Mask: Series 2, priced at £399, which is a favourite among celebrities such as Kate Hudson and Suki Waterhouse.
This highly coveted device features 236 LEDs that emit the three most clinically proven wavelengths to combat signs of ageing.
There are few LED masks available for under £100, but Boots’ product doesn’t skimp on settings. Customers can choose between red for anti-ageing, yellow for brightening dull skin, green for balancing uneven tone, or purple for refining pore appearance.
The mask, used four times a week for 15 minutes each time, promises to enhance skin texture and radiance over time. It uses four distinct wavelengths, with visible improvements typically seen after about four weeks of regular use.
The mask provides even coverage across the entire face and automatically switches off after 15 minutes, making it easy to include in a daily skincare routine.
Those who managed to get their hands on this sell-out piece have shared their thoughts on the beauty product on Boots website. One shopper raved: “The mask is a good fit and durable. It only just arrived so I’ve only used it twice. Looking forward to some improvements in my skin, will definitely use it every day. Switches itself off after 15 mins of use.”
Several customers have noted that the Boots LED Face Mask is ‘uncomfortable’ to wear, though they’ve been largely satisfied with it. One shopper said: “Great priced LED mask, one week in and hopeful will get the results it suggests after using for four weeks. Easy instructions, could be a bit more comfortable to wear. Love the timed 15 minute off button.”
Another added: “I have been using for four weeks now and feel there is an improvement in the elasticity of my skin. I agree it’s uncomfortable, but my friend has a much more expensive one and she said the same about hers! I just lie flat on my bed and place on my face no straps used and relax for 15 minutes.”
However, shoppers will need to act quickly if they want to get their hands on it. Every time we’ve witnessed a substantial price reduction on this device it’s sold out within days – or gone back to full price.
