Hair thinning and shedding can be a common source of stress for many women, and with so many products online it can be overwhelming trying to choose the right one. While there’s no magic cure to instantly reverse thinning hair, there are plenty of serums on the market promising to create thicker, softer and fuller hair over time – including a hair serum Vicky Pattison swears by that’s currently 20% off as part of Cyber Monday promotions.
The Strictly star has praised the Pitta Hair Growth Serum from Champo as the secret to her luscious locks, and a 30ml bottle is currently 20% off in the brand’s Black Friday sale, bringing the price down from £34 to £27.20.
The serum is formulated for those with fine hair, with ingredients that target thinning and shedding. The brand claims its non-greasy, lightweight formula combines stimulating tetrapeptides and caffeine with Ayurvedic Haritaki extract, an antioxidant herb, to stimulate the scalp and promote fuller hair from the root. The brand also says its ingredients are anti-dandruff, and the product can be used on any scalp and hair types, including coloured and treated hair, according to the Mirror.
Pattison is renowned for her shiny, thick hair, and she highlighted this serum as one of her holiday essentials in an Instagram story back in July. Posting a snap of her poolside bag during a romantic holiday in the Maldives, she wrote: “Loving me Champo for hair growth.”
Fans of the Pitta Growth Serum are praising it online for helping with their thinning hair, with over 1,500 reviews giving an impressive 4.6 overall rating.
One delighted buyer wrote: “I’ve only been using this three days and I’ve already noticed a difference. After a year of bleaching my hair and trying Olaplex this is by far the best product that has made a difference. My hair feels so much stronger and healthier. Also after applying the serum and adding styling product, it doesn’t impact the result. Love it.”
Another customer said: “I’m 71 and developed heart problems a few years ago. I suddenly realised that I was losing clumps of hair and had bald patches in my previously thick hair. I don’t know if the two things were connected. I saw dermatology consultants and was given creams and shampoos which helped a little.
“About four months ago I started using Pitta Growth Serum and for the first time in years my hair loss is normal and I seem to have new hair growing (slowly). My hair generally is looking fuller and healthier. I use quite a lot of serum to deal with the gaps, but I’m so relieved to have found something that helps.”
Another reviewer wrote: “This is a miracle hair growth serum. I’ve just seen some photos of my hair from only a few months ago and I can’t believe how much better it looks now, from then. Thicker, softer and healthier, with re-growth around the front hair line/fringe and temples, which makes it fall better at the sides with no gaps. Please don’t ever stop making this.”
However, one customer gave the growth serum a three-star rating, saying they haven’t noticed “any new growth” yet. The review read: “I’m probably impatient, I have used up a small bottle and I’m now a quarter of the way through my second large bottle of serum. I think my hair is not falling as much but I can’t see any new growth yet, but ever the optimist.”
In contrast, another user lauded the product: “As someone who was getting really down about hair thinning/hair loss, I’m so pleased I gave this serum a go. I can’t believe the difference it’s made in a few months. I also love how it’s truly non greasy, so I can use it daily. I started using the shampoo and conditioner last month too and also noticing much less fall out now.”
