More than half of Brits still see a phone call as the most meaningful way to connect with someone – despite using text messages more. A poll of 2,000 adults found 55 per cent think giving someone a call shows they care about them much more than any other form of digital communication.
For 84 per cent hearing another person’s voice is important to deepening their emotional connection, and 58 per cent of those who find a voice call more special like being able to sense the tone and emotion of the person on the other end. The study also found 47 per cent believe a natter on the phone with a loved one improves their mood immediately – more so than any other way of keeping in touch.
Almost half say regular voice or video check-ins with those they care about would have long-term positive effects on their mental health and wellbeing.
Yet, the average adult spends around the same time sending voice notes as they do on calls – 25 minutes a day.
Laura Joseph, spokesperson for Tesco Mobile, which commissioned the research to encourage people to take action to stay connected ahead of 3G networks being switched off this year, said: “In our always-on, always-scrolling world, it can be easy to forget the power of a simple phone call.”
She added: “We want everyone to continue to enjoy those special moments as our network is upgraded. Our experts are on hand, both in store and online, to help customers make the most of 4G and 5G connections.
“Whether it’s checking compatibility or updating settings, we’re here to help everyone stay connected to the people who matter most ahead of the switch.”
One in ten call those they love or care about daily, while 34 per cent call them several times a week. According to the study, these calls leave most people feeling happier, more connected and more loved.
As 3G networks are switched off entirely by the end of 2025, one in five (19 per cent) who have a mobile phone aren’t confident checking whether it’s compatible with newer 4G networks.
As a result, 33 per cent are concerned about whether friends or family members will be able to manage the change, according to OnePoll.com data.
Laura added: “As these changes will affect all mobile network operators, with some already well underway with removal of the 3G network, we encourage everyone using an older device to check they’ve got a phone that’s compatible moving forward, so you can stay connected.”
